How has the cultural identity of China responded to and adapted to Essay

How has the cultural identity of China responded to and adapted to contact with foreigners - Essay Example Evidently, this goes to show that despite the achieved modernization of China in its economic, socio-political state of affairs, among others, it proved to the world that it has truly maintained its cultural identity. Maybe one inquisitive critic would like to know the factors how China kept its culture through all these years amidst the salient events that led to the great transformation of China from what it was before, having a weak economy, to what it has become today, a sprawling economic giant in East Asia and these are the issues which this paper intends to present. China’s achievements all these years may be traced from a number of significant events in its history that involved politics, culture and economic reforms that shaped China’s destiny and these can be viewed separately in four phases. First phase involved Ancient China. In its early beginnings, China started to be governed by feudalism and monarchy altering one dynasty after another. In fact, â€Å"it was the Han dynasty which was considered the East Asian counterpart of and contemporary of Rome’s golden age rule† (Cultural Essentials 2004). â€Å"Ruling China for more than 400 years was reasonable enough to expect that it left lasting legacies in China and to the world like the invention of the first ‘paper’ and the adoption of Confucianism. ... â€Å"This probably explains why it was so difficult then for China to accept modernization.† (Wu, J. n.d.). It was also during the â€Å"four decades of Mao Tse Tung’s rule and his declaration of ‘self-reliance’ marked the deepest period of withdrawal from the international economy.† (Schenk 2006). â€Å"Contacts with the outside world were treated as risks to come with political destabilization; economic exploitation and cultural subversion thus, must be totally restricted and regulated† (Harding 1993). It took so many years for the traditional China to keep its state of affairs closed from the Western world. The third phase begins with Western intrusion to China’s affairs whereby there were sporadic internal uprisings opposing to foreign encroachments, for example the â€Å"Opium Rebellion in 1839-1842† (Ebrey, 1993) and â€Å"Boxer Rebellion in 1900† (Rosenberg 2013). â€Å"Milestones also occurred between 1899-1900 w hen US Secretary of State John Hay first initiated the ‘Open Door Policy’ through Notes†( US Department of State, n.d.) which actually was a scuttle for concessions in China, so to speak ,among superpowers. This was also the period of Cultural Revolution as well as the momentum when China opted to adopt new economic and political reforms. The fourth phase is Contemporary China. Presently, China sprawls as the largest country in East Asia dealing with approximately almost â€Å"1.4 Billion people† (China: World Statistics 2013). Finally, it was during â€Å"the era of Deng Xiaoping that changed the course of the world by steering China’s class-oriented revolutionary struggle into tangible, economic development† (Chihua & Lin 2007). â€Å"Actually, it was considered a period of sustained reforms under his leadership† (Kau &

Random Walk Theory of Share Price Movements Essay

Random Walk Theory of Share Price Movements - Essay Example A lot many efforts were made towards identifying a predictable trading pattern which could be used for chasing profitable deals. From the mid-1950s to the early 1980s, a random walk theory (RWT) of share prices was developed based on the past empirical evidence of randomness in share price movements. RWT basically stated that speculative price changes were independent and identically distributed, so that the past price data had no predictive power for future share price movements. RWT also stated that the distribution of price changes from transaction to transaction had finite variance. In addition, if transactions were fairly uniformly spread across time and were large in numbers, then the Central Limit Theorem suggested that the price changes would be normally distributed. Kendall (1953) calculated the first differences of twenty-two different speculative price series at weekly intervals from 486 to 2,387 terms. He concluded that the random changes from one term to the next were la rge and obfuscated any systematic effect which may be present. In fact, he stated that 'the data behaved almost like a wandering series' (random walk). Specifically, an analysis of share price movement revealed little serial correlation, with the conclusion that there was very little predictability of movements in share prices for a week ahead without extraneous information. In 1959, Roberts generated a pattern of market levels and changes akin to actual levels and changes in the Dow Jones Industrial Index. He estimated the probability of different share price movements over time by using a frequency distribution of historical changes in the weekly market index, and assumed weekly changes were independently drawn from a normal distribution with a mean of + 0.5 and a standard deviation of 5.0. He concluded that changes in security prices behaved as if they had been generated by a simple chance model .The fundamental concept behind random walk theory is that competition in perfect mar kets would remove excess economic profits, except from those parties who exercised some degree of market monopoly. This meant that a trader with specialized information about future events could profit from the monopolistic access to information, but that fundamental and technical analysts who rely on past information should not expect to have speculative gains.From the theory of random walks arose the theory of efficient markets. The Efficient Markets Hypothesis (EMH) states that current prices always 'fully reflect' available information, so that the only reason prices change between time t and time t+1 is the arrival of new information. The EMH requires that only two necessary conditions be met. First, the market must be aware of all available information .The type of information available is determined by the strength of the EMH being tested. In a Weak Form EMH, current prices entirely reflect all that can be known from the study of historical prices and trading volumes. If the Weak Form is valid, technical

Francis Bacon's The New Organon Essay Example | Topics and Well Written Essays - 1000 words

Francis Bacon's The New Organon - Essay Example The method involves construction of comparison tables. Moreover, experiments are considered crucial since they help the mind in interpreting nature. Bacon argues that human minds are filled with diverse foolish and improper notions that deter them from understanding nature appropriately. He calls these notions idols and argues that they result from the human nature, relations between people and works from some philosophers especially Aristotle. He specifically, focuses on syllogistic method and argues that it is based on various idols and hence cannot be used in proper investigation of nature. This essay focuses on Francis Bacon: The New Organon. The essay discusses how the book addresses the basic features of the method of interpretation of Nature. Additionally, the differences between Interpretation of nature and Anticipation of mind in relation to the four kinds of idols will be discussed. Moreover, the essay will discuss how the four idols discussed by Bacon differ from each othe r. The Basic Features of Francis Bacons Interpretation of Nature Bacon believes that the new method or interpretation of nature is superior to syllogism. ... His method thus focuses on use of induction, which begins with natural phenomenon and follows some intermediate steps to come up with general axioms. Bacon argues that this method is appropriate since it is based on concrete things and not words (Bacon 38-41). Another key feature of Bacon’s interpretation of nature method is it emphasis on experimentation, which are used on investigating nature. Bacon refutes previous uses of experiments to confirm theories. In his opinion, theory should be developed through experiments. Bacon’s New Organon thus emphasizes on use of experiments in investigating nature (Bacon 41-44). Another feature of Bacons method is objectivism. He keeps referring to phrases such as â€Å"knowledge is power.† His method aims at demonstrating the relation between reason and human survival as well as knowledge and human power. He argues that previous method had relied on dogmas, skepticism, and lacked fixed methodologies (Bacon 130-135). How Fran cis Bacon’s â€Å"Interpretation of Nature† Differs From â€Å"Anticipation of Mind† Distinction between â€Å"Interpretation of Nature† and â€Å"Anticipation of Mind† relate to Bacon’s discussion of the four kinds of idols. According to Bacon, anticipation of mind entails jumping into conclusion before investigating a scientific law. That is, a conclusion is first made and it is then followed by investigations to confirm it. On the other hand, interpretation of nature entails building proof through a series of investigation and observation. Therefore, use anticipation of mind as a research tool is likely to result in conclusions that are based on beliefs and not facts. However, using interpretation of nature to research, results in building up of facts and making the

Human Relations Perspective Matrix (Evolution of Management Class) Essay

Human Relations Perspective Matrix (Evolution of Management Class) - Essay Example 3. Thirdly, according to human relation perspective, in order to achieve the better results, the organization has to build a certain environment where employees are encouraged to fulfill their needs. The organization must allow its employees to interact with each other in order to build a social relationship with each other. 4. Fourthly, the organization must not treat its employees as machines because machines have no emotions. Pugh and Hickson (2007) inform that the organization must connect to its employees emotionally and must satisfy the needs of employees, through which organization can boost its production. 1. Mary Parker Follett has a major contribution regarding human relation perspective. According to Mary Parker, group working and individual working are quite different and the relationships that are developed between individuals working in a group are more significant and put some combined inspiration on the group members. Mary Parker Follett can be regarded as the founder of human relations perspective. According to the theorist, the difference between the opinions of two persons plays a major role in the growth of an organization. She stressed that an organization must be organized in a communal manner where people have a difference in their opinions. 2. George Elton Mayo described in his presented theory that the performance of the employees can be increased by recognizing their work and providing them with better security. He further states that the performance is less affected by the physical environment. 1. Human relations perspective highlights that for accomplishing the objectives of an organization, its significance should be identified along with comprehending the sentimental and communal requirements of the employees of the organization. Without giving importance to employees and their requirements, successful organizational performance is not possible. 2.

Adult Education by Mortimer J. Adler Essay Example | Topics and Well Written Essays - 750 words

Adult Education by Mortimer J. Adler - Essay Example Adler was of the view that the ultimate objective of education should be wisdom. He was of the idea that education should be imparted all throughout the life and not just during the years of school. The paper aims to support the views of Mortimer J Adler with regards to adult education. The paper will also consider some of the arguments against the views of Adler but only to substantiate the effectiveness of the Adler’s point. Arguments Prior to getting in to the in-depth analysis of Adler’s arguments for adult education, it is ought to be mentioned that Adler perceived a basic difference in between schooling and education. He thought schooling to be confined within the years of formal institutional training where as education to him was much broader concept and it comprised of lifelong learning. The point of Adler is perfect as he later justifies the reason of such perception. According to him, during the school education, the recipient is ‘child’ even though he is attaining university because of the fact that he is immature. The fact cannot be underwritten that even the topper of the university has limited exposure with respect to real life situations and therefore the identification of thin line in between the right and the wrong could not be perfectly possible for him. Adler rightly argues that in order to have the desired effects of education., the recipient needs to be matured enough and he or she should be aware of the real life complexities. According to the scholar, if the student is unable to think and rethink, it is impossible to attain wisdom. The observation of Adler cannot be more perfect. It is only the real life experiences that teach a human being the basic qualities of contemplation and anticipation. There is no point in making the pupils study high level theories within the confinement of the school boundaries for the basic reason that the children would not be able to relate the effectiveness of the theories with examples and therefore is unable to experience and learn the theories. According to him, adult education not only bridges the gap that was created because of the deficiency of the school education but it is actually a form of lifelong learning. Adler supports the methods of education as prescribed by Aristotle and Plato. The Greek philosophers had vouched for lifelong education. The fact can be related with the eligibility methods followed in th e reputed business schools of western world where admissions are granted only to the professionals who have a minimum of few years of work experience. The point that Adler raises in the later part of the essay that in order to solve the problems, great-books program should be inducted, is also a feasible solution. Apart from the three points that the philosopher pointed out, the other important argument in favour of the program is that the books had already won the test of time and generations after generations have been benefitted for them. The life-long learners should study the great-books so that the education reaches its desired target. Counter Arguments Though the essay of Adler has many positives, it would be wrong to suggest that the theory was fully apt and concise. The way Adler pitched against vocational training would raise many eyebrows. He commented that vocational training was required only to make slaves. Such a view point cannot be supported. Similarly, he stated th at to get a job, one need not go to school. From such a statement his sheer hatred towards the modern day jobs was exhibited. The point might hold good for the well-off classes of the society but the middle income group and lower income group of the

Germany increase in Britain in the 1936-1939 Essay Example for Free

Germany increase in Britain in the 1936-1939 Essay The policy of appeasement had reached its heights by the period between 1936 and 1939. It was felt by many to be the best policy at the time, as it allowed Britain to buy herself some valuable time in order to delay the inevitable war. Opposition during 1936, when appeasement was first seen as really taking the forefront of foreign policy, was small and weak. However it was by 1939 that the opposition had swelled gradually under opposition leaders such as Churchill to the point where there were only few people who truly believed that a long-lasting period of peace would arise from this idea of appeasing the enemy. Over this period of time, both public opinion and Parliamentary opinion would lean towards the opposing side, based a series of factors that had changed in this 3 year span of time. A poorly-prepped military and defense services, a lack of trustworthy allies, Hitler’s legitimate claims and a change in public opinion all contributed towards a shift in beliefs. Opposition to the policy of appeasing militaristic powers began to grow after Hitler took power in Germany and it became clear to many in Britain that he would carry out his expansionist aims. Some of appeasements most vocal opponents came from within government, from people such as Winston Churchill and the Labor party, more significant was the publics strong anti war stance beginning to slowly shift as they learnt more of Hitler and the rise of fascism. However this did not mean that they were strongly in favor of pursuing war with Germany as Chamberlain was greeted like a hero when he returned with â€Å"peace for our time† following the Munich Agreement. Having already known of how crippling the economic costs were following WW1 the idea of pursuing conflict with another foreign power was considered unacceptable. This was compounded by the fact that events occurred so soon after the Wall Street Crash, Britain simply could not afford another major loss of her monetary funds in order to prepare for war. Appeasement was believed to be the answer to Britain’s needs, by deploying a policy of appeasement Britain could use the time it gained to find allies and develop British defenses and technology. By 1936 intelligence reported that German rearmament was already under way and that Britain had to get its armaments up to a sufficient standard. However in order for armament spending to increase the Government would have to raise taxes and focus their spending upon military. A raise in taxes would also inevitably lead to public outcry and loss of government support. Even if sufficient funds were acquired in order to reach the amount of armaments needed there was only one working armaments factory in the whole of Britain that could produce weapons fit for modern warfare. Due to the Ten Year Rule the state of Britains armed forces was essentially desolate, this meant that much of Britain’s armed forces required updated weaponry if it ever were to stand a chance against Hitler’s formidable Third Reich. For example Spitfires and radar were rather new to the world of air defense systems, however they were in short supply at the beginning of 1936 despite it being British technology. Spending focus upon defenses was suggested by the Inskip Report as opposed to any other offensive tactics. However, after 1938 the readiness of the British army had certainly improved, and Chamberlain had confidence that if war was to come, Britain would be ready to take Germany on. German power had been exaggerated greatly, especially the power of the Luftwaffe through propaganda and the sheer numbers who attended the infamous Nuremburg Rallies. The time bought with appeasement had consequently allowed Britain to build up a strong naval blockade in order to strengthen its naval security and rearmament spending increased sufficiently. During this period the Territorial Army had also doubled in size. Appeasement provided Britain with extra time to develop her armaments and develop a defense plan in preparation of the oncoming war. There was little opposition to this from the officials in Parliament, however as the military and defense services were brought back to their former strength, the idea of opposition started to re-emerge. One of Britain’s key aims during the period was the perpetual search for a strong ally, by averting the war through appeasement, Britain had given herself time to try and ally her herself with the USA. While the USA may have followed an isolationist policy she was still the largest power in the world and would have been a strong diplomatic and military ally. France was something of a wreck, thanks to Britains doing, and had tried her best to prepare herself for German invasion by creating the Maginot Line the previous decade. Britains desire for allies had even turned eastwards in the direction of the USSR, who until that point had only been seen as a need to allow Germany to rearm. However, the Communist nation could have helped the Western powers against Germany and Japan in the Far East. At first appeasement was used to try and gain favour with any potential allies. However, as opposition grew the lack of emerging allies forced Britain to try ‘kindling’ a relationship with the USSR. It was believed by many, specifically Chamberlain, that Hitler had legitimate claims for his conquests in Europe. The reoccupation of the Rhineland was enough to be seen as a legitimate grievance even though it was outlawed in 1919 at Versailles. Despite this, Britain did not see her as a sufficient threat just yet and refused to act upon the reoccupation. By 1936 Germany had gained the status of ‘Ultimate potential enemy’ and this led to a concern that Germany would be enticed by Italian and Japanese expansionist aims, and considering they were also ‘UPEs’ this could spell further disaster for Britain. With the Mediterranean under threat and the Suez Canal with it and the Empire in the Far East under constant vigilance, trade and the Empires safety were put as higher priorities than Germany. Even the union between Germany and Austria had little effect, the Anschluss was not opposed by Chamberlain, considering that that a staggering amount of those in Austria rejoiced at the idea of being reunited. Rather than try to cause conflict by splitting them up, appeasement allowed them to get back together without much trouble. This act of appeasement found little opposition within Parliament, however as 1938 approached opposition started to gain a foothold, Hitlers reactions were becoming increasingly aggressive- Kristallknacht had shown a far darker and more menacing side to the dictator and had displayed to many the true extent of the oppressive regime within Germany. This was seen as a repeat of The Night of the Long Knives four years previous. Hitler’s grievance at first seemed to be legitimate and therefore was a driving reason as to why Britain continued to appease Germany. Nevertheless as his tactics became more aggressive and he started to threaten the surrounding countries it became apparent that appeasement no longer satisfied him, this led to critics of Chamberlains policies such as Churchill developing a larger power base against appeasement. British public opinion swayed greatly throughout the period and vastly impacted British foreign policy. Although the fear of rearmament was strong in the public opinion, it was the additional fear of the outbreak of war that started to swing their opinions towards appeasement during 1936-38. The Spanish Civil war had provided a glimpse of what future warfare would be like, and the terrifying realization of the destructive power one country could inflict on another was nothing like what had been previously experienced. In 1937, Guernica had showed the devastation that could be brought about by terror-bombing. This served as another reason why appeasement should be maintained as it was considered a more sound option than sparking a war, this was something that the public supported wholeheartedly. However it was clear that attitudes had started to change as 1938 approached. Opinion polls had gradually started to show support for other methods, as shown in the 1938 poll which asked what Britain should do if Germany acted hostile to Czechoslovakia as a large proportion of polls suggested that Britain should rearm and prepare for conflict. Still highly influenced by public opinion, Government policy seemed to switch to a more anti-German undertone. This switch was seen in the increased rearmament revenue expenditure in 1938. The public now wanted Britain to take on a stronger stance against Germany and this resulted in increased pressure upon Chamberlain to boost the armys numbers. At first public opinion was strongly in favor of appeasement, this was due to reluctance of diving into another war war. However when war was no longer avoidable, it was within public interest that Britain prepare for war in any way she could. Opposition to appeasement did increase between 1936 and 1939, but at a steady pace. Appeasement was originally pursued in order to protect British interests; the protection of her Empire, finding suitable allies, and preparing for war via defense and military spending, as well as to prepare the public that war was coming. Opposition to Hitler and the appeasement of Germany did increase between 1936 and 1939, but at a steady pace as the true aims of Hitler became evident and it became clear that the British government could not make him back down. In parliament the stance of the labour party had changed drastically from favouring. The public’s willingness to support independent states at this time shows that it was Hitlers continued actions in 1938 that pushed many people into opposing appeasement or even advocating war. Churchill was used as a figurehead in which opposition to appeasement could rally behind. Appeasement was originally pursued in order to protect British interests; the protection of her Empire, finding suitable allies, and preparing for war via defense and military spending, as well as to prepare the public that war was coming, however towards the end of the period when Hitler started to set his sights on further expansion the mood changed in Britain and appeasement was no longer a feasible option.

5 Latest Trends in Housekeeping

5 Latest Trends in Housekeeping Essay on 5 latest trends in the house keeping department encompassing; planning involved in successful housekeeping operations; guest supplies and amenities; guest expectations and essentials. Chapter 1 INTRODUCTION The department of housekeeping is that branch of a hotel which primarily deals with the general upkeep of the hotel and the rooms and any other services that are included there in the hotel Every hotel offers the basic facilities of laundry, dry cleaning and many other such services to make the guest feel comfortable by also offering specialized services to them Hotels these days offer the lodger many choices of restaurants which can offer a lot of different cuisines or places like coffee shops. The hotels are the place where most people come to unwind and escape the burdens of daily life. Where they come to escape from the work load of house chores, depending on the very reliable housekeeping staff. The housekeeping staff not only cleans and sanitizes your room they also restock the utility kit and the mini bar, and also make your bed. They also keep the surrounding area clean and have a great eye for detail. The house keeping department is responsible for maintaining the ambiance of the room along with that of the hotel, they ensure nothing is out of place and everything is neatly put for the guest, and fresh linen is available when needed and anything else that the guest may require it is taken care of by the housekeeping department. Chapter 2 Introduction 2.1 The Best western international hotel was founded in the 1900s by MK Guertin, a Californian hotelier. By the ending of the 2013 fiscal year, the Best Western has 2.163 hotels in North America. The Best Western has over nineteen international partner offices and property- direct relationships with six more regions. About the trend 2.2 Best Western started the trend of cleaning after associating along with revolution and strategy firm, IDEO, whose study recognized a lacking of customer assurance in regards to hotel sanitization, in the small scale hotel market. In addition to this more research was carried out by the BOOZ and Company that found out that the importance of a sanitized and properly maintained hotel has indeed become the number one priority to guests more important than any other service provided by the hotel. Before completely implementing the program a test run was done. The trends started by Best Western are: Ultra violet sanitization wands – the wands are from pure light which are used to sanitize the â€Å"high touch points† such with landlines, clocks, bathroom fixtures, and tables and other appliances. Ultraviolet examination black lights – these black lights are used by the executive housekeeper for examining the area cleaned, and to ensure that no organic particles and other small things that cannot be seen by naked eye. Protecting various items from dust – many items such as pillows and towels are all wrapped up neatly after being cleaned to ensure the guests that their things are cleaned specially for them. Remote cleaners – these devices are exclusive and very efficient. These remote controls are designed so that they sanitize and clean for each guest Before the start of the program in twenty twelve Best Western also initiated a test for the cleaning tools and found a thirteen percent increase in the guest’s overall experience along with a twelve percent growth in sanitization of the room and a twelve point four percent growth in â€Å"intent to recommend† Along with initiating the sanitizing program, Best Western is also exploring a â€Å"cooperative service† package for housekeeping to better aid its guests and their exceptional needs. The research done by Best Western show that their guests during some time see housekeeping as troublesomeness in the duration of their stay. Seeing this Best Western is building a â€Å"cooperative service† procedure so that the guests can choose the time they want their room cleaned and the type of service they would prefer. Chapter 3 TREND 2: GREEN PROGRAM OF THE RENAISSANCE VANCOUVER HOTEL HABOURSIDE 3.1 Introduction In Canada the green key eco rating program is a scoring classification made to distinguish hotels that are dedicated to preserving their environment as well as increasing their profits. Partaking hotels are then awarded with a green key rating founded on the actions followed by the hotel to lessen functioning costs and eco-friendly effects through reduced usefulness consumption, employee training, and supply chain management. A hotel that proposes a host of eco-friendly options would really strive to reduce its eco-footprint. Marriot international is dedicated to following the best practices and green initiatives to sustain and defend the surroundings for ages to come. The Renaissance Vancouver hotel Harbourside has earned the eco-friendly 4 green key rating. The Vancouver hotel’s employees originally in the 90s formed a concerned gathering when they formed the renaissance Environmental Committee. In the beginning their aim was to incorporate a more effective recycling program. Currently, the hotel has environmental programs for: waste reduction and recycling; energy reduction and efficiency; water conservation; sustainable purchasing; and air quality. Waste Decrease and Reutilizing The hotel’s waste decrease and reutilizing plan of work is the basis of a full -spectrum sustainability operation, and includes the recycling of cardboard, paper, aluminum, glass, plastic, toner cartridges, and refundable beverage containers. Energy Reduction and Efficiency The efficient use of electricity and lighting, heating and ventilation, and office equipment speaks volumes to sustainable operations. The downtown Vancouver hotel replaced all incandescent light bulbs throughout the property. Exterior lights were changed to lower wattage fluorescent light and main service areas were equipped with occupancy sensors. Water Conservation The property has also significantly reduced water consumption by installing low-flow showerheads, implementing a linen and towel reuse program and a leak detection and repair program. Moreover, dishwashers are run only when completely full, the water used in ice machines is re-circulated, and infrared sensors operate in the urinals of staff and public washrooms. Air Quality- The staff promotes carpooling and the use of public transit for commuting to work, and encourages guests to use public transit and share taxis whenever practical. Other programs include: †¢ Using HEPA air filters †¢ Implementing no-idling policy for delivery trucks in loading bay †¢Using automatic carbon monoxide detectors Sustainable Purchasing- The Renaissance Vancouver Hotel Harbourside’s good housekeeping practices and appropriately eco-friendly equipment greatly increase sustainability and reduce pollution on the property. The hotel works closely with suppliers to ensure that every measure is taken regarding the purchasing of supplies. These programs include: †¢ Buying locally grown food and wine products – beneficial to the local economy and aiding in the reduction of transportation costs, in turn helping to improve air quality †¢ Purchasing non-hazardous cleaning products †¢ Using â€Å"just in time† purchasing practices to prevent unnecessary waste †¢ Using cloth napkins and tablecloths in restaurant †¢ Using recyclable/reusable packaging materials for food products CHAPTER 4 TREND 3 EARTH PROGRAM IMPLEMENTED IN TAJ HOTELS 4.1 Introduction The company EarthCheck, a global ecofriendly certification company, has partnered with the TAJ group for implementing EARTH (environmental awareness and renewal) program. The company gives certificates to tourism industry based on the principles for ecological growth by the heads of state at the United Nations Rio Earth Summit in the 90s. The EarthCheck is the only global ecofriendly certification program for tourism with contributors in more than fifty countries. EarthCheck is managed by EC3 global. Implementation by Taj 4.2 In an attempt to reestablish its vision and hard work to increase sustainable tourism and incorporate ecofriendly management in all corporate areas. EarthCheck provides the EARTH scheme with autonomous and complete proof of their eco-friendly commitment through the observation and improvement reports EarthCheck will produce to the hotel as part of its certification. Now six Taj hotels have â€Å"green† hotels where the air conditioning is already set to an amiable temperature at twenty four degrees centigrade, up from the usual eighteen degrees saving almost thirty percent of energy which is used up at the lower temperatures. Then when you arrive in the room and insert your key card in the slot the TV switches on and tells you more about the green room which is part of plan EARTH at the Taj hotels. The mini bar is substituted with a snack bar ending the need for cooling and its effluents produced. In the room the bed and bath linen are changed every other day, halving the use of detergent. For Taj inner circle members they receive fifteen percent extra Taj inner circle points on their stay at the green rooms. Green rooms are available at six Taj hotels now the Taj palace hotel- N Delhi, Taj lands’ end Mumbai, Taj Bengal – Kolkata, 51 Buckingham Gate – London, Taj Connemara – Chennai and the Gateway hotel †“ Bangalore.